Go after the right jobs.
We shape the ads around a service you want more of, with your real work and coverage giving homeowners a reason to consider you.
For roofing business owners
Build beyond
the next storm.
Go after homeowners planning to pay for a new roof. We help you market replacement work without building your message around an insurance claim.
- A focus on homeowner-paid replacements
- Your finished roofs help tell the story
- Project context before the inspection
Sample ads and a private page preview for qualified owners.
MAKE YOUR WORK THE REASONRoofing
Good work.
Meet the next job.
Meet the next job.
Illustrative trade photography. Not client work.
AdsInquiryYour team
The focus / Roofing
Homeowner-paid roof replacements
Make homeowner-paid replacements a focus of your marketing, not an afterthought to storm work. Requests include payment or insurance context so your team can tell the conversations apart. No insurance approval is promised.
YOUR WORK SHOULD SPEAK FOR YOU.
Built around your business
Run your business.
We’ll run the ads.
Show homeowners the roofs you’re proud to put your name on. We build ads and an inquiry page around your replacement work, asking about the property, timing and how they expect to pay. Your team inspects, advises and quotes.
SKOPEL
Ads → inquiry page → CRM → job tracking
YOUR TEAM
Respond → estimate → close → fulfill
How we work
From getting noticed
to talking jobs.
Start better conversations.
The inquiry page asks about the job, then passes the details to your CRM so your team has context when they call back.
Know what came of it.
We review which inquiries became estimates and reported jobs, then use what we learn to improve the campaign. Missing updates stay unknown.
The campaign map
Picture your next
job conversation.
A look at the details your team could have before picking up the phone. An example, not client results.
Get my Free More Customers PlanILLUSTRATIVE CAMPAIGN MAPNOT CLIENT RESULTS
01 / The job you want
Homeowner-paid shingle replacements
Show homeowners the kind of work you want to do again.
02 / Before you callA project, not just a phone number
Which property and roof type?
Replacement, repair or still exploring?
Homeowner-paid or insurance-related?
03 / Your next conversation
Roof inquiryInspection & proposalReported job
Illustrative only. Your team assesses, estimates and closes. We can track what follows when your team records the outcome.
Before we talk
Before you put
your name to it.
Will I have to learn to run ads?
No. We manage the ads, inquiry page, CRM handoff and tracking. You supply your job knowledge, genuine project photos and approvals. Your team still responds, estimates, closes and does the work.
What happens after I request a map?
A person on our team reviews your request. We look at your service, area and capacity, then follow up about a conversation and a one-page proposed map. No call is booked or ads launched by this form.
Do I need a new website or CRM?
Not by default. We look at what you have and agree on the changes needed. The aim is to help your team work inquiries, not give you a second set of tools to keep up with.
What does the free plan request commit me to?
It’s a starting conversation, not a purchase. We discuss scope, setup and management fees, and separate ad spend before you decide. We don’t guarantee lead counts, booked jobs or revenue; your team still has to win and fulfill the work.
For business owners
What would you
like to win next?
Homeowner-paid roof replacements
Free More Customers Plan
Tailored sample ads and a private landing page preview for qualified owners.
Get my free planSetup and ongoing management are paid; ad spend is separate.
Built around your trade
What work would
you like more of?
The best next job looks different for every trade. Choose yours to see how we’d help you go after it.